I have reviewed pickups for more than three decades. During that time I have witnessed the transition from workhorse to family “car.” The majority of pickups in press fleets supplied for the media have been top-of-the-line trim levels with all the options. The most recent versions have carried price tags topping $75,000. A few months back I reviewed a $76,985 Ram 1500 Sport Crew Cab 4×4.
The vast majority of pickups, sold in Canada, lie in the middle of the trim and price spectrum.