Atlantic Canadian drivers are more prepared for winter driving than everybody in the country, outside Quebec. According to the Tire and Rubber Association of Canada (TRAC) we are among the most sophisticated drivers in the country.
The 2018 version of TRAC’s annual Canadian Consumer Winter Tire Study reveals that 94% of drivers in Atlantic Canada use winter tires. This is a sharp increase from 83% recorded in the survey last year. “ When it comes to understanding the safety and performance benefits of winter tires, Atlantic Canadian drivers are the most sophisticated in Canada,” TRAC says. Only Quebec, where winter tires are mandatory, has a higher rate of winter tire use.
Leger surveyed 1,523 Canadians Oct. 12-15. The survey found the national average for winter tire use to be 76%. In comparison, TRAC’s 2017 study found 66 per cent of Canadian drivers were using winter tires. By province, the 2018 numbers are: BC – 64%, Alberta – 70%, Saskatchewan, Manitoba and Ontario – 60% and Atlantic Canada 94%.
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